DD TV Glam Pop Party – July 2017

We are close to say goodbye to July 2017: the second summer month…

We have to share the new end-of-the-month list!

We have decided to change the method to make the lists: the subject that we pick up “goes versus” the other topics we are used to discuss on our blogs. It must be said that not all the rest of the topics are suitable to the subject we have chosen.

This time the topic is “Live Aid and Live 8” (for this time only Live Aid and Live 8 as it was their anniversary)

Live Aid/8 vs. the question

“Would it be the same if the two events were organized today?”, “Is there a new sir Bob Geldof out today?”

Live Aid/8 vs. Live shows

Several artists shared the same stage, they were due to perform together on the same stage, which was awesome to us music fans. Everyone had its room, its share of time for performing. These things made them two unique types of “concerts”. The organizers used the traditional concept of concert to spread the message to the highest number of people.

Live Aid/8 vs. Legacy

We have the memories and the DVD, the video footage. We only have to find the right occasion, the right moment to put all these elements together.

Live Aid/8 vs. the challenge

The main challenge was to leave politics out, but to address to the politics to then leaders: in the then intentions the organizers wanted entertainment to spread a certain message, or a certain “inconvenient” truth, avoiding using a boring, rhetorical language and being entertainers. Seen the results, after few years, the two events won only 50% of the challenge!

Live Aid/8 vs. a DD TV Music Award to …

Certainly, we’d give one of our DD TV MAs to Sir Bob Geldof and Midge Ure each, for their intuition and for their bravery, their determination, for their good heart, for their wisdom. Another special Award to us fans, who, every year at any anniversary, we still speak of it, we still share our memories.

Live Aid/8 vs. video clips

The masters of the video clips, the pioneers and other younger breakthrough acts performed together for a good cause. The major couple of new clips were shot only for Live Aid, in 1984/85: they’re the most memorable ones, due also to 1985, one of the years of the growing video music industry decade.

Live Aid/8 vs. news

All events were televised: it depended if and which TV/cable station covered it: reaching the most of people was the challenge in Live Aid in 1985 and it was won. Live 8 didn’t have any trouble in spreading the message and of media coverage: the challenge was to keep the attention of people alive, despite the again big names on the bills.

Live Aid/8 vs. Radio

Few radio stations were even sponsors or direct supporters of the two events, in particular Live 8. The risk that had to be considered was to make business purely on a big cause, because the border of “campaign”/”business” is, in every kind of  social campaign, often very thin.

Live Aid/8 vs. forming a fantasy line-up super group

Both in 1985 and in 2005 we could see spontaneous forming of line – up for duets and performances and given the names on the lists, they were often … “a dream come true” for us!!!

 

DD TV xx

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